Published by at October 5, 2020 Articles: 1. Defining Unique Value Proposition, Harvard Business School https://www.isc.hbs.edu/strategy/creating-a-successful-strategy/pages/unique-value-proposition.aspx#:~:text=of%20Strategic%20Direction-,Unique%20Value%20Proposition,value%20proposition%20expands%20the%20market. 2. The Blue Ocean Strategy https://www.youtube.com/watch?v=sYdaa02CS5E&list=PLzAU8TPKsJuZOdUhvAbd6aMD9HK97SkfD&index=8https://www.blueoceanstrategy.com/what-is-blue-ocean-strategy/ 3. Prince William and Kate Middleton bought Ikea furniture for […]