see instructions
November 10, 2020
Political Economy of the Environment
November 10, 2020
Show all

Customize for A Bakery Selling Croissant

Customize for A Bakery Selling Croissant
Imagine there is a new brand launched, selling Croissants in Turkey.

A croissant is crescent shaped roll made with yeast-risen dough.
(Reference: https://myfavouritepastime.com/2018/04/10/what-is-a-croissant/)

Task:
Analyze the customer segments of a croissant provider and reflect on how you would customize for the segments.

Think of a croissant provider. It could be online, omni-channel, or a shop selling croissants.

How would you segment its customers?
How would you treat those customer segments differently?

Leave a Reply

Your email address will not be published. Required fields are marked *