You Are Required TO Evaluate The Performance Of One Company In The Global Hospitality Industry. Academic Essay

Essay subject is Commerce Canoe Illarion Gallant Bastion Square
August 8, 2017
Individual Position Statement Academic Essay
August 8, 2017
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You Are Required TO Evaluate The Performance Of One Company In The Global Hospitality Industry. Academic Essay

The Capsule Report must present the following:1. ABOUT US: Who they are, geographic markets,business model, brands and segments they serve, competitive set(2 main competitors and their brands) and comparative advantage.2. CORPORATE GOVERNANCE: The Corporate structure, key members and background, comparison with 2 main competitors, critical evaluation of Governance policy and rules against the 8 principles of effective corporate governance.3. COMPANYS PERFORMANCE ANALYSIS: Critique on the performance of the past 3 years (2013, 2014, 2015 and the projection for 2016) and comparison with 2 main competitors on; Market Capitalisation; Returns (on equity, assets); Profitability; Leverage; Liquidity and Growth.Total Words 2 500

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