International Strategy management
E-learning Activity
Part 1.
Write a short essay in 300 words about “CSR” (Corporate Social Responsibility). Discuss how CSR has become an important part of business and give examples of at least 2 companies who have been very active in regard to their social responsibility.
McDonald’s and SONY (for example, Sony’s Environment, Ready to Zero. )
Part2.
Write a short essay in 300 words about “Diversification” as a growth strategy of companies. Discuss any two companies who have been very successful in pursuing diversification as a part of their corporate strategy.
Part3.
Write a short essay in 300 words about “Integration” as a growth strategy. Discuss any two companies who have used integration (either vertical or horizontal) in pursuit of their business.
3 parts combine it to a 1000 words essay.
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