The questions for the SLP05 part of your marketing strategy direct you to consider pricing activities.

Excluding your title page, and your revised SLP01, SLP02, SLP03 and SLP04 sections, your analysis of the new sections of the marketing strategy for Module05 paper should be not more than three pages long.

In other words, SLP05 should begin with a revision of what you prepared for SLP01, SLP02, SLP03, and SLP04 (sections 1-24) with those revised pages placed before you answer the following sections.

The New Section of the marketing strategy for SLP05
For your service, taking account of the marketing activities previously described and allowing for your time to provide the service and any ancillary costs, assess the OVERALL COSTS of your business which you would take into account in setting prices.

PRICE SETTING: How will you set your price(s)?

Will you use TEMPORARY PRICE PROMOTIONS?

PRICE DISCRIMINATION: Will you vary your prices by segment? If so for whom and what will they be?

What will your expected PROFITS be? Show calculations for your expected profits over a reasonable time period. Refer to previous sections where you have stated performance goals.

Make sure you use section headings for each of the sections. In addressing the sections the CAPITALIZED BOLD words in the sections as headings and the non-capitalized bold words as sub-headings.

Write in a succinct, organized, and professional way. DO NOT USE ESSAY FORMAT.

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