Write a paper analyzing how you might use the five stages to help Lululemon deal with its strategic stakeholders to avoid future public relations issues.
Discuss two (2) recommendations the authors make regarding the applicability of performance budgeting to the current United States government. Assume you have been appointed as the new administrator for a federal agency.
August 4, 2017Analyze the implications and challenges of cost, quality, and external forces on electronic health record (EHR) or electronic medical record (EMR) selection and implementation within your department.
August 4, 2017Write a paper analyzing how you might use the five stages to help Lululemon deal with its strategic stakeholders to avoid future public relations issues.
For Lululemon, a yoga and fitness retailer, 2013 was a turbulent year. Lululemon had a number of product issues and the CEO seemed to place the blame on customers rather than on the company. The following websites detail the events of 2013:
- Lululemon Admits Its PR Disasters Are Hurting Sales
- Chip Wilson, Lululemon Guru, Is Moving On
- Lululemon Founder Chip Wilson Issues Apology Following Thigh-Rubbing Pants Comments
Using the five Is strategic analysis stages beginning on page 52 of Business, Society, and Government Essentials, write a paper analyzing how you might use the five stages to help Lululemon deal with its strategic stakeholders to avoid future public relations issues.
For additional details, please refer to the Short Paper Guidelines and Rubric document in the Assignment Guidelines and Rubrics section of the course.
The five Is are:
issue identification
(2) interested strategic stakeholders
(3) incentive of stakeholders
(4) information-objectives
(5) interaction strategies
