Watch the “Dynamic Pricing” video below  and respond to the initial question by Friday April 24th (100 words or less) and post a peer response by Sunday, April 26th.

Imagine that a friend of yours has opened a successful new e-commerce site and has asked your opinion on the pros and cons of a dynamic pricing approach for her business. What guidance might you offer?

For example,  as a consumer,  I think dynamic pricing can lead to lower customer satisfaction and more sensitivity to price.  I’m continuously frustrated with airlines attempts to maximize profits which translates to consumers (like me) spending more  hours on e-commerce sites trying to find the best pricing deal.

https://www.youtube.com/watch?v=Jfym-IVnEak