marketing audit or a situational analysis

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August 4, 2017
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marketing audit or a situational analysis

marketing audit or a situational analysis

Explain what is a marketing audit or a situational analysis which is the same thing, this will be for the

first paragraph.. Then i want you to develop the situational analysis by analyzing 1 the PESTLE tool, 2

the five forces tool by porter, and 3 the SWOT analysis. it is a theoretical essay.. it is very important

that you use at least 5 or 6 references.. i want you to describe and explain the tools, then criticize

them by showing their advantages and disadvantages.

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