Explain the difference between the Uppsala model of internationalization and the International New Ventures model.
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August 7, 2017Explain the difference between the Uppsala model of internationalization and the International New Ventures model.
a. Explain the difference between the Uppsala model of internationalization and the International New Ventures model.
b. Apply the appropriate model to explain the internationalization of a specific firm.
c. Develop based on the INV/BG model an expansion plan for a Russian firm of your choice.
The most important b and c
