Aging Interview. The purpose of this assignment is to examine the physical, cognitive, socioemotional, and cultural factors that have influence late adulthood. You will also apply concepts of growth and development to health and wellness in this life stag
September 4, 2020
The purpose of this assignment is to demonstrate your understanding and application of concepts of growth and development across the lifespan.
September 4, 2020
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Any topic (writer’s choice)

1. Based on the three customer personas, which customer segment should Ontela target?
2. Create a positioning statement for your chosen target persona and identify the key themes that
should be emphasized in the messaging for the PicDeck service to this segment.
3. What are the risks of using qualitative personas to select target customer segments?

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