Assignment Question:

Select a business organization of your choice and conduct a strategic analysis of the impact of

external environmental forces and internal company activities influencing the business

organization’s differential & competitive advantage. Critically discuss the elements of your

framework of analysis.

Note: Please use theoretical concepts selectively to support your arguments. You may also

quote from industry/company/financial press sources. Ensure that your referencing of all

sources is to an established convention and standard. If in doubt, use “Harvard” referencing.

You need to consult with at least ten (10) academic references to develop your argument.

Learning Outcomes:

On completion of this module the student should be able to:

Use the terminology of strategic management in an organizational context.

Analyze the internal and external environment of an organization.

Identify and cite key strategic management theories and concepts.

Understand the dynamics of strategic decision making.

Things to do:

•Select a business organization of your choice

•Conduct a strategic analysis of the impact of external environmental forces and internal company activities

•Influencing the business organization’s differential & competitive advantage

•Critically discuss the elements of your framework of analysis

•Please use theoretical concepts selectively to support your arguments

•You may also quote from industry/company/financial press sources

•Ensure that your referencing of all sources is to an established convention and standard

•If in doubt, use “Harvard” referencing

•You need to consult with at least ten (10) academic references to develop your arguments

•May use of references to textbooks, journal articles & media reports and information from reputable websites (references in Harvard format)

•Critically evaluate as you write your answers and avoid being descriptive

•Do NOT just gather information in the topic!

•Word Limitation: 2,500

•Use the terminology of strategic management in an organizational context

•Analyze the internal and external environment of an organization

•Identify and cite key strategic management theories and concepts

•Understand the dynamics of strategic decision making