What research would you have done to determine which vehicles models GM should retain and which it should drop?
WE LOOK AT HOW DO HISPANIC OR LATINO STYLES DIFFER FROM OTHER COMMUNICATION STYLES.
August 15, 2017¢ What are the four types of objectives associated with Fleet planning? ¢ Provide a brief description of each objective type.
August 15, 2017What research would you have done to determine which vehicles models GM should retain and which it should drop?
RES 351
Week 4
DQ 3
As part of its bankruptcy restructuring, General Motors (GM) launched a new ad campaign on June 3, 2009, that that was meant to feature a streamlined GM: fewer brandsincluding the Cadillac™, Buick™, Chevrolet™, and GMC™ brandsand fewer models within each brand. What research would you have done to determine which vehicles models GM should retain and which it should drop? What would you have measured and with what type of measurement scale?
