How to: Recover from a Social Media PR Disaster
Identify and understand the key concepts of contract and how they relate to business organisations and professional behaviour
August 7, 2017BUSINESS STRATEGY
August 7, 2017Read: “How to: Recover from a Social Media PR Disaster” (from Mashable
Business) here: http://mashable.com/2011/08/24/pr-disaster-recovery/
The
Session Long Project will ask you to read and identify the claims within it. You
will then write a three-four page response to the article expressing whether you
agree or disagree with the author. You will want to cite the article you have
read in your essay. Again, this assignment is to give you some experience to
continue writing argument, using third person writing (when warranted), and
using APA format. Unlike the Case Assignment, you should include your opinion
here, stating whether you agree or disagree with the author’s claims. Continue
to use the reading material to help with summarizing, paraphrasing, and
argument.
Expectations
- Write a three-four page essay that states your opinion of the piece
- Use good summary and paraphrasing
- Introduce quotes when citing the article
- Use APA citation style and include a reference list
