After reading The six sins of greenwashing: A study of environmental claims in North American markets, discuss the tension between businesss interests in maximizing profits and the publics interest in receiving complete, truthful, and non-misleading information about products that they purchase. From a business perspective, what are the dangers of greenwashing? If you were a marketing executive, would you have a policy against greenwashing? Why or why not?
DQ 2: Environmental Statues
Small Business Administrations article, titled Environmental Regulations, and visit the United States Environmental Protection Agencys Laws & Regulations page.
Identify one environmental law that is relevant to your past, current, or future employer. Apply that law to a business situation created by that employer. How does (or did) that employer maintain compliance with that statute? Do you believe that environmental regulations help or hinder business? Why, or why not?
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