Analyze and interpret trends in a chosen market sector with the intent of informing an internet-based business strategy.

Choose any three issues that are currently of importance for humans around the globe and show how three authors have developed what they perceive to be appropriate Christian beliefs about these three issues.
August 5, 2017
Do sustained periods of economic growth make societies feel less vulnerable to the realities of the business cycle?
August 5, 2017
Show all

Analyze and interpret trends in a chosen market sector with the intent of informing an internet-based business strategy.

The aim of the assessment is to analyze and interpret trends in a chosen market sector with the intent of informing an internet-based business strategy. The assignment is an individual 3,000 word management report which is based on market research relating to the use of web-based or mobile technology to effect behavioural change amongst customers in a country outside the UK.  The report may include words, graphical and tabular representations. It must explore (with appropriate theoretical support) at least:

  • the internet-based market opportunities (and offline differentiation if using a multi-channel approach)
  • the proposed business and revenue models
  • proposed customer segmentation and value proposition(s)
  • proposed methods of communicating value and developing a customer base
  • suggested organizational design and start up requirements.

Leave a Reply

Your email address will not be published. Required fields are marked *