service marketing
History of the International Trade on the Commonwealth of the Bahamas since 1973
August 4, 2017HUMAN DEVELOPMENT AND GROWTH
August 4, 2017service marketing
Competition
Describe the competitive environment. Who are the major competitors? Explain the big 5 bank in australia What are their distinctive capabilities? Do they satisfy customers better than the organisation that you are analysing? Why? Why Not?
Describe the market
How is the market segmented? What drives customer satisfaction for each segment?
Company that i use is NAB. So please focus on NAB
