Prepare a perceptual map for your chosen product/brand and using a minimum of seven competitors, rank each product/brand on the two variables based on how they are positioned in the consumers minds.
Design an 8-Bit DAC Circuit Calculate the values for all resistors
August 4, 2017Complete the Evidence and Crime Scenes Analysis laboratory activity by, following the procedural and safety instructions in the Forensics Student Manual.
August 4, 2017Prepare a perceptual map for your chosen product/brand and using a minimum of seven competitors, rank each product/brand on the two variables based on how they are positioned in the consumers minds.
Using the same company you chose for your Week 2 assignment(VERIZON), choose a product or service the company offers on which to focus.
Identify the important attributes for your chosen product and select two key variables for your perceptual map.
Prepare a perceptual map for your chosen product/brand and using a minimum of seven competitors, rank each product/brand on the two variables based on how they are positioned in the consumers minds.
Explain why you placed each competitor on its particular spot on the map, and how you might strengthen your chosen product/brands position in the minds of the target market.
Create an 8-slide Microsoft® PowerPoint® presentation with discussion notes on each slide including the following:
- Develop a Summary slide.
- Explain the target market (be specific and address all four segmentation variables demographic, geographic, psychographic and behavioral).
- Identify a Perceptual map.
- Explain the Map placement.
- Identify your references.
References Your paper must have a minimum of three sources (not inlcuding the text book) from the UOP Library and web
