Music Business Plan

Brief summary of who you are, what you are trying to do, how the
business works and how much money you need, for example;
· Launching the career of a new artist
· CDs, downloads, merchandise, touring, etc
The Market
· Who is your audience? Genre, etc
· How many potential fans? Niche market, etc.?
· Who is your competition and how will you stand out?
· Market research – current state of the Music Industry, etc
Your Plan
How you will actually make it all work
· Recording, mixing, mastering, manufacturing,
· Distribution – online, mail order, retail, at shows, etc, etc
· Marketing strategy – gigs and touring, PR, promo, etc
· Resources you need and how you would get them
Conclusion
· Viability
· Where you want to be in 2 or 3 years
Financials
Budgets – costs, projected sales figures, potential profit and loss,
‘break-even’ point
Costs
Check online to get quotes for ; Recording, Mixing, Mastering,
Manufacturing, etc. Name the sources!!!
Budget to be written on a Excell spreadsheet:
– Recording costs
– Manufacturing, Distribution cost
– Merchandise
– Album Launch
– Tour