Global Feasibility Analysis for a company that is considering market entry into a selected

country with a particular product or service. The focus is a preliminary analysis to be

presented to the executive team with recommendations for a go/no go decision.

Topics to be addressed within the paper include:

Description of the company and its products, goods or services.
Identification of the major drivers of globalization for the industry
Identification of a country for market entry
Analysis of the economic development stage of the country
Exploration of the risks and opportunities of the company doing business in the country.
Identification of strategic actions and measurements, to include performance priorities,

sources of competitive advantage, and competitive strategy in the industry in the

identified country.
Presentation of final recommendation with supporting rationale.

formatted according to APA style as outlined in the approved APA style guide.

Must include an introductory paragraph with a succinct thesis statement.

Must address the topic of the paper with critical thought.

Must conclude with a restatement of the thesis and a conclusion paragraph.
Minimum of two sources from ProQuest.
Reference Page that is completed according to APA style as outlined in the approved APA

style guide.