American Airlines
effective use of databases
August 3, 2017Principles of Logistics and Supply Chain Management
August 3, 2017American Airlines
Paper instructions:
Identify the issues facing American Airlines (from the video) and bucket them into the appropriate 10 production and operations decision areas. Identify how AA handling each of these issues. What additional solutions can you suggest and why do you think these will work. Consider everything that is happening in the global economy now, what you think will be happening in the future and how this affect AA. A partial SWOT analysis.
Video link:
