Observation Techniques: Film Analysis This week, you will analyze a three- to five-minute segment of a movie or a television episode depicting persuasion. After watching the […]
PREPARING FOR THE LEARNER PROJECT This project is designed to evaluate your knowledge of The Learner. You will apply your knowledge of the Learner to those […]
Persuasion.html Persuasion To be effective, a persuasive message can take one of two routes, central or peripheral. The central route to persuasion is direct, where an […]
Persuasion.html Persuasion Routes of a Persuasive Message Myers (2008) mentions two routes a persuasive message can take to be effective, the central and the peripheral route. […]