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Assignment 3 – Four Recruitment Scenarios Final Case Study
July 10, 2020
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is advertising harmful to society

Structure
Introduction – background, definition, thesis statement, outline of scope points

Body – 4 paragraphs, topic sentences, supporting sentences, evidence, analysis of evidence

Conclusion. (in this particular order)

Minimum of 6 sources must include these sources:

Brajnik, G., & Gabrielli, S. (2010). A Review of Online Advertising Effects on the User Experience. International Journal of HumanComputer Interaction, 26(10), 971997. doi: 10.1080/10447318.2010.502100

Gustafson, A. (2001). Advertisings Impact on Morality in Society: Influencing Habits and Desires of Consumers. Business and Society Review, 106(3), 201-223. https://doi.org/10.1111/0045-3609.00112

Kim, B. K., Choi, J., & Wakslak, C. J. (2019). The Image Realism Effect: The Effect of Unrealistic Product Images in Advertising, Journal of Advertising, 48(3), 251-270. doi: 10.1080/00913367.2019.1597787

Van Reijmersdala, E.A., Rozendaalb, E., Sminkc, N., Van Noorta, G., & Buijzenb, M. (2017). Processes and effects of targeted online advertising among children. International Journal of Advertising, 36(3), 396-414. http://dx.doi.org/10.1080/02650487.2016.1196904

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