answers for Mini Case #3 IKEASWOT analysis and sustainable business

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answers for Mini Case #3 IKEASWOT analysis and sustainable business

answers for Mini Case #3 IKEASWOT analysis and sustainable business

Questions
1. Describe what is meant by a SWOT analysis.
2. Explain the difference between internal and external factors.
3. Analyse ways in which IKEA has managed to minimise threats to its business.
4. Discuss the contribution of SWOT analysis to IKEA’s business growth.

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