What is the difference between Direct channels of distribution and Indirect channels of distribution?
Evaluating Team Performance
August 7, 2017Review Max Weber’s idea of bureaucracy.Think of a bureaucracy that you are familiar with — your school, your corporation, the post office, DMV, etc. In the discussion board post for bureaucracy, describe how this bureaucracy is similar or different from Weber’s bureaucracy. Would Weber see this as positive or negative?
August 7, 2017What is the difference between Direct channels of distribution and Indirect channels of distribution?
As part of the Marketing Mix, Place, or Channels of Distribution, is important to understand. What is the difference between Direct channels of distribution and Indirect channels of distribution? It has been said that “channels of distribution may be the best opportunity for a sustained competitive advantage.” Based on your Kotler text, would you agree or disagree? Why?
