This week you are required to submit a case study analysis. Your paper analysis should be between 3 – 5 pages, not counting the title and reference page.
Include a clear and concise introduction.
Format your case study assignment paper so that the three questions asked below are clearly defined. Double space your work, cite your work, limit quotes, and edit your work well for spelling, grammar, and punctuation errors. If you use any quotes, you must increase the length of your paper to compensate. Make sure you have two additional references other than the text and use citations.
No abstract is required.
Read the case study and answer the following questions in your paper.
HERE ARE THE CASES TO CHOOSE FROM:
CASE 1 Robin Hood
CASE 2 Edward Marshall Boehm, Inc.
CASE 3 American International Groups and the Bonus Fiasco
CASE 4 Pixar
CASE 5 The Casino Industry
CASE 7 Weight Watchers International Inc.
CASE 8 Jamba Juice
CASE 9 Ann Taylor: Survival in Specialty Retail
CASE 10 Heineken
CASE 11 QVC
CASE 12 World Wrestling Entertainment
CASE 13 eBay: Expanding into China
CASE 14 Microfinance: Going Global and Going Public?
CASE 15 McDonald’s
CASE 16 The Movie Exhibition Industry 2013
CASE 17 Is Dippin’ Dots Frozen Out?
CASE 18 Johnson & Johnson
CASE 19 Zynga
CASE 20 The Boston Beer Company
CASE 21 Southwest Airlines: Is LUV Soaring or Sour?
CASE 22 JetBlue Airlines: Getting Over the “Blues”?
CASE 23 Beiersdorf AG: Expanding Nivea’s Global Reach
CASE 24 Louis Vuitton
CASE 25 Nintendo’s Wii U
CASE 26 Backers Beware: Kickstarter Is Not a Store